It is hard to keep a good convention down.<\/p>\n
One year after some of Hollywood\u2019s largest studios stayed away from Comic-Con International, they are back in force from July 23. The biggest of them all, Marvel Studios, will return to the 6,500-seat Hall H, as will HBO with its latest superhero show and dozens of other studios with star-studded casts.<\/p>\n
Comic-Con\u2019s line-up since the Covid-19 pandemic<\/a> has been cyclical, with the biggest names staying away one year and then a large push the next year.Last year was marked by an era of Hollywood belt-tightening, after some gigantic box office duds and some production moving out of Los Angeles. There were still some big studio bombs this year, such as Supergirl<\/a>, but the industry seems less likely to ignore a marketing opportunity this time around, says Heidi MacDonald, editor of the comic book news website The Beat.Why do studios pay for a Comic-Con panel?<\/p>\n MacDonald says large panels have proven they have the ability to cut through the noise of social media and other distractions to create excitement.<\/p>\n","protected":false},"excerpt":{"rendered":"It is hard to keep a good convention down. One year after some of Hollywood\u2019s largest studios stayed…\n","protected":false},"author":3,"featured_media":947026,"comment_status":"","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"footnotes":"","_share_on_mastodon":"0"},"categories":[5134],"tags":[5229,4964,59950,100118,1582,276,7700,17218,15661,381266,57578,954,5560,956,5234,381267,10953,7702,29967,381268,3549,7302,7264,60012,172828,67,586,132,5230,68,2969],"class_list":["post-947025","post","type-post","status-publish","format-standard","has-post-thumbnail","category-san-diego","tag-america","tag-apple-tv","tag-awkwafina","tag-benedict-cumberbatch","tag-ca","tag-california","tag-chris-evans","tag-chris-hemsworth","tag-comic-con","tag-comic-con-san-diego","tag-comic-con-international","tag-dc-studios","tag-hbo","tag-james-gunn","tag-john-cena","tag-jung-ho-yeon","tag-marvel-studios","tag-pedro-pascal","tag-ranbir-kapoor","tag-robert-downey-jnr","tag-san-diego","tag-san-diego-comic-con","tag-sandiego","tag-sdcc","tag-simu-liu","tag-united-states","tag-united-states-of-america","tag-unitedstates","tag-unitedstatesofamerica","tag-us","tag-usa"],"share_on_mastodon":{"url":"https:\/\/pubeurope.com\/@us\/116951207382335833","error":""},"_links":{"self":[{"href":"https:\/\/www.europesays.com\/us\/wp-json\/wp\/v2\/posts\/947025","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.europesays.com\/us\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.europesays.com\/us\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.europesays.com\/us\/wp-json\/wp\/v2\/users\/3"}],"replies":[{"embeddable":true,"href":"https:\/\/www.europesays.com\/us\/wp-json\/wp\/v2\/comments?post=947025"}],"version-history":[{"count":0,"href":"https:\/\/www.europesays.com\/us\/wp-json\/wp\/v2\/posts\/947025\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.europesays.com\/us\/wp-json\/wp\/v2\/media\/947026"}],"wp:attachment":[{"href":"https:\/\/www.europesays.com\/us\/wp-json\/wp\/v2\/media?parent=947025"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.europesays.com\/us\/wp-json\/wp\/v2\/categories?post=947025"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.europesays.com\/us\/wp-json\/wp\/v2\/tags?post=947025"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}