BOSTON \u2014 Astronomer, the company whose CEO resigned after being caught on a KissCam at a Coldplay rock concert embracing a woman who was not his wife, is trying to move on from the drama with someone who knows the band pretty well.<\/p>\n
Actress Gwyneth Paltrow, who was married to Coldplay’s frontman Chris Martin for 13 years, announced Friday on X that she has been hired by Astronomer as a spokesperson.<\/p>\n
Astronomer, a tech company based in New York, found itself in an uncomfortable spotlight when two of its executives were caught on camera in an intimate embrace at a Coldplay concert<\/a> \u2014 a moment that was then flashed on a giant screen in the stadium.<\/p>\n CEO Andy Byron and human resource executive Kristin Cabot were caught by surprise when Martin asked the cameras to scan the crowd during a concert earlier this month.<\/p>\n “Either they’re having an affair or they’re just very shy,” Martin joked when the couple appeared on screen and quickly tried to hide their faces.<\/p>\n In a short video, the “Shakespeare in Love” and “Iron Man” star said she had been hired as a “very temporary” spokesperson for Astronomer.<\/p>\n Thank you for your interest in Astronomer. pic.twitter.com\/WtxEegbAMY<\/a><\/p>\n \u2014 Astronomer (@astronomerio) July 25, 2025<\/a><\/p><\/blockquote>\n “Astronomer has gotten a lot of questions over the last few days, and they wanted me to answer the most common ones,” Paltrow said, smiling and deftly avoiding mention of the KissCam fuss.<\/p>\n “We’ve been thrilled that so many people have a newfound interest in data workflow automation,” she said. “We will now be returning to what we do best \u2014 delivering game-changing results for our customers.”<\/p>\n When footage from the KissCam first spread online, it wasn’t immediately clear who the couple were. Soon after the company identified the pair, and Byron resigned<\/a> followed by Cabot<\/a>. The video clip resulted in a steady stream of memes, parody videos and screenshots of the pair’s shocked faces filling social media feeds.<\/p>\n Online streams of Coldplay’s songs jumped 20% in the days after the video went viral, according to Luminate, an industry data and analytics company.<\/p>\n\n