{"id":973937,"date":"2026-08-01T17:34:16","date_gmt":"2026-08-01T17:34:16","guid":{"rendered":"https:\/\/www.europesays.com\/us\/973937\/"},"modified":"2026-08-01T17:34:16","modified_gmt":"2026-08-01T17:34:16","slug":"googles-long-awaited-airtag-rival-just-leaked-ahead-of-launch-under-a-familiar-name","status":"publish","type":"post","link":"https:\/\/www.europesays.com\/us\/973937\/","title":{"rendered":"Google\u2019s long-awaited AirTag rival just leaked ahead of launch under a familiar name"},"content":{"rendered":"<p>Google has spent the last few years expanding <a href=\"https:\/\/www.digitaltrends.com\/phones\/androids-find-hub-now-lets-you-switch-up-map-views-for-easier-device-tracking\/\" rel=\"nofollow noopener\" target=\"_blank\">Android\u2019s Find Hub<\/a> network, making it easier to track lost devices and accessories. But there\u2019s been one obvious piece missing from the puzzle: a first-party tracker of its own. That may finally be about to change.<\/p>\n<p>According to a report from <a href=\"https:\/\/9to5google.com\/2026\/07\/31\/this-is-the-google-pixel-tag\/\" rel=\"noopener noreferrer nofollow\" target=\"_blank\">9to5Google<\/a>, Google\u2019s long-rumored Pixel Tag has finally broken cover. The accessory has appeared in multiple online listings, with the report also revealing what seems to be its first leaked image, offering an early look at Google\u2019s answer to <a href=\"https:\/\/www.digitaltrends.com\/phones\/forget-apples-airtag-motorolas-new-android-tracker-lasts-over-500-days-and-costs-less-too\/\" rel=\"nofollow noopener\" target=\"_blank\">Apple\u2019s AirTag<\/a> and <a href=\"https:\/\/www.digitaltrends.com\/phones\/tile-mate-samsung-galaxy-smarttag2-apple-airtag-deal-amazon-december-2023\/\" rel=\"nofollow noopener\" target=\"_blank\">Samsung\u2019s Galaxy SmartTag<\/a>.<\/p>\n<p>A tracker that doesn\u2019t look like everyone else\u2019s<\/p>\n<p>Unlike most <a href=\"https:\/\/www.digitaltrends.com\/phones\/tile-mate\/\" style=\"cursor: pointer\" data-popup-added=\"true\" rel=\"nofollow noopener\" target=\"_blank\">Bluetooth trackers<\/a> on the market, the Pixel Tag doesn\u2019t appear to follow the familiar circular or square design. Instead, the leaked image suggests an elongated, pill-shaped body that immediately stands out from the competition. Interestingly, the design also seems to skip a built-in hole or loop for attaching it to keys, luggage, or backpacks. If that turns out to be true, Google may rely on optional accessories or protective cases to help users mount the tracker, similar to Apple\u2019s approach with the AirTag. Samsung\u2019s rumored <a href=\"https:\/\/www.digitaltrends.com\/phones\/samsungs-next-tracker-may-look-better-while-becoming-harder-to-actually-attach\/\" style=\"cursor: pointer\" data-popup-added=\"true\" rel=\"nofollow noopener\" target=\"_blank\">Galaxy SmartTag 3<\/a> is also expected to follow a similar approach by ditching the built-in attachment hole.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" width=\"2000\" height=\"1200\" data-wp-class--hide=\"state.isContentHidden\" data-wp-class--show=\"state.isContentVisible\" data-wp-init=\"callbacks.setButtonStyles\" data-wp-on-async--click=\"actions.showLightbox\" data-wp-on-async--load=\"callbacks.setButtonStyles\" data-wp-on-async-window--resize=\"callbacks.setButtonStyles\" src=\"https:\/\/www.europesays.com\/us\/wp-content\/uploads\/2026\/08\/Google-Pixel-Tag.jpg\" alt=\"Electronics, Computer Hardware, Hardware\" class=\"wp-image-5994818\"  \/><\/p>\n<p>\t\t9to5Google<\/p>\n<p>The online listings reportedly identify the accessory by model number <strong>GA12506<\/strong>, list its marketing name as Google Pixel Tag, and mention a color option called Fog Light. Technical details remain scarce for now. There\u2019s still no indication whether the tracker will include Ultra Wideband (UWB) for precise location finding, or whether it will use a replaceable battery or a rechargeable one. Those are some of the biggest questions still left unanswered.<\/p>\n<p>Find Hub could finally get its missing piece<\/p>\n<p>One of the retailer listings also gives a glimpse of what Google is promising. The translated description (via 9to5Google) says the Pixel Tag is designed to help users quickly locate everyday belongings like keys, wallets, and luggage through Google\u2019s secure Find My Device network. It also mentions a built-in speaker to make nearby searches easier, while emphasizing privacy protections around location tracking.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" width=\"2000\" height=\"1200\" data-wp-class--hide=\"state.isContentHidden\" data-wp-class--show=\"state.isContentVisible\" data-wp-init=\"callbacks.setButtonStyles\" data-wp-on-async--click=\"actions.showLightbox\" data-wp-on-async--load=\"callbacks.setButtonStyles\" data-wp-on-async-window--resize=\"callbacks.setButtonStyles\" src=\"https:\/\/www.europesays.com\/us\/wp-content\/uploads\/2026\/08\/DT-2026-07-24T063152.123.jpg\" alt=\"Pixel 11\" class=\"wp-image-5992667\"  \/><\/p>\n<p>\t\tPixel 11 MyMobiles x OnLeaks<\/p>\n<p>That all sounds exactly like what you\u2019d expect from a modern Bluetooth tracker, but the bigger story is what it means for <a href=\"https:\/\/www.digitaltrends.com\/home\/the-google-nest-ecosystem-is-receiving-a-long-overdue-upgrade\/\" rel=\"nofollow noopener\" target=\"_blank\">Google\u2019s ecosystem<\/a>. Android\u2019s Find Hub has steadily improved over the past year, and adding a Google-made tracker would finally give Pixel owners a seamless option that doesn\u2019t depend on third-party brands. With <a href=\"https:\/\/www.digitaltrends.com\/phones\/google-confirms-pixel-11-prices-are-going-up-as-ram-costs-spiral\/\" rel=\"nofollow noopener\" target=\"_blank\">Google\u2019s Pixel 11<\/a> event scheduled for August 12, the timing certainly lines up for an announcement. Still, since this is the first substantial leak surrounding the accessory, it\u2019s too early to say whether the Pixel Tag will debut alongside the new phones or arrive a little later. For now, though, it looks like Google\u2019s long-awaited AirTag competitor is finally ready to step into the spotlight.<\/p>\n","protected":false},"excerpt":{"rendered":"Google has spent the last few years expanding Android\u2019s Find Hub network, making it easier to track lost&hellip;\n","protected":false},"author":3,"featured_media":973938,"comment_status":"","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"footnotes":"","_share_on_mastodon":"0"},"categories":[18],"tags":[52736,149108,705,390860,2722,390861,12492,390862,158,67,132,68],"class_list":["post-973937","post","type-post","status-publish","format-standard","has-post-thumbnail","category-gadgets","tag-airtag","tag-bluetooth-trackers","tag-gadgets","tag-galaxy-smarttag","tag-google","tag-google-pixel-tag","tag-phones","tag-pixel-tag-bluetooth-tracker","tag-technology","tag-united-states","tag-unitedstates","tag-us"],"share_on_mastodon":{"url":"https:\/\/pubeurope.com\/@us\/117021461295744725","error":""},"_links":{"self":[{"href":"https:\/\/www.europesays.com\/us\/wp-json\/wp\/v2\/posts\/973937","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.europesays.com\/us\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.europesays.com\/us\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.europesays.com\/us\/wp-json\/wp\/v2\/users\/3"}],"replies":[{"embeddable":true,"href":"https:\/\/www.europesays.com\/us\/wp-json\/wp\/v2\/comments?post=973937"}],"version-history":[{"count":0,"href":"https:\/\/www.europesays.com\/us\/wp-json\/wp\/v2\/posts\/973937\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.europesays.com\/us\/wp-json\/wp\/v2\/media\/973938"}],"wp:attachment":[{"href":"https:\/\/www.europesays.com\/us\/wp-json\/wp\/v2\/media?parent=973937"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.europesays.com\/us\/wp-json\/wp\/v2\/categories?post=973937"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.europesays.com\/us\/wp-json\/wp\/v2\/tags?post=973937"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}