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Browsing Tag

marketing

281 posts
RRoche
Roche, ViiV and Horizon most reputable pharmas: patient groups
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Roche, ViiV and Horizon most reputable pharmas: patient groups

  • 2026-08-20
PatientView’s annual pharma reputation report, as scored by global patient groups, ranked Roche, ViiV Healthcare and Horizon Therapeutics as the…
RRoche
Bayer found to have discredited industry after Roche row
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Bayer found to have discredited industry after Roche row

  • 2026-08-19
A U.K. marketing watchdog has sided with Roche over Bayer after a spat between the companies boiled over, ruling…
RRoche
Roche tops cancer reputation rankings as AstraZeneca climbs back
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Roche tops cancer reputation rankings as AstraZeneca climbs back

  • 2026-08-19
AstraZeneca has impressed oncology patient groups, rising to second place on PatientView’s corporate reputation ranking on the back…
NNovartis
Novartis’ ‘Relax Your Tight End’ wins Cannes Pharma Grand Prix
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Novartis’ ‘Relax Your Tight End’ wins Cannes Pharma Grand Prix

  • 2026-08-19
As a sweltering heat wave hit Europe, a swath of pharma companies and healthcare marketing agencies from around…
NNovartis
Novartis reconnects to its past as it moves forward
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Novartis reconnects to its past as it moves forward

  • 2026-08-19
In the past six years, the pharmaceutical industry has sought to show itself to the world more than…
NNovartis
Novartis dismisses 322 more staffers based out of US headquarters
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Novartis dismisses 322 more staffers based out of US headquarters

  • 2026-08-13
Novartis is executing more layoffs at its U.S. headquarters in East Hanover, New Jersey, handing 322 employees pink…
NNovartis
Novartis CEO shrugs off oral PCSK9 threat amid Q2 growth
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Novartis CEO shrugs off oral PCSK9 threat amid Q2 growth

  • 2026-08-13
Novartis’ CEO remains unfazed by the threat of a newly approved oral PCSK9 inhibitor in Merck & Co.’s…
UUBS
Neeraj Chopra becomes Co-owner of UBS Athletics Kids Cup to grow grassroots sport in India
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Neeraj Chopra becomes Co-owner of UBS Athletics Kids Cup to grow grassroots sport in India

  • 2026-08-08
Youth icon Neeraj Chopra today announced a new chapter in his commitment to grassroots sport, as he becomes…
BBern
New Bern mid-year housing market review | State
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New Bern mid-year housing market review | State

  • 2026-08-04
Alena Mozhjer // ShutterstockNew Bern mid-year housing market review Seven months into 2026, the housing market is showing…
BBern
New Bern mid-year housing market review | State
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New Bern mid-year housing market review | State

  • 2026-08-03
Alena Mozhjer // ShutterstockNew Bern mid-year housing market review Seven months into 2026, the housing market is showing…
NNestlé
Nestlé India Q1 net profit jumps 48% as ad spends surge over 40%
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Nestlé India Q1 net profit jumps 48% as ad spends surge over 40%

  • 2026-07-22
Nestlé India delivered a robust financial performance for the first quarter ended June 30, 2026, registering a 47.9%…
NNestlé
How Nestlé turned a chocolate heist into a masterclass in brand building
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How Nestlé turned a chocolate heist into a masterclass in brand building

  • 2026-07-20
On a Monday morning in late March, a member of Nestlé’s marketing team walked into the company’s office in Vevey, Switzerland…
Switzerland
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